Resources
Learn to get found by AI.
Practical guides on generative engine optimization, the craft of getting your brand recommended by ChatGPT, Claude, Gemini, and Perplexity.
Start with the vocabulary
GEO
Generative Engine OptimizationGetting your brand surfaced and recommended inside AI-generated answers: the successor to SEO as search shifts from links to answers.
Visibility score
Your share of the answerHow often you appear when your market asks an AI assistant for a recommendation, shown with a confidence band, because answers vary.
Share of voice
You vs. the competitionOf all the brands an AI names for your prompts, how many mentions are yours, per platform.
Citations
The sources AI trustsThe URLs an assistant cites when it answers. Earning a spot on the highly-cited ones is the fastest way to get mentioned.
Guides
Deep dives
What is GEO? Generative Engine Optimization, explained
GEO is the practice of getting your brand recommended inside AI answers: ChatGPT, Claude, Gemini, Perplexity. What it is, how it differs from SEO, and how to start.
6 min read →
PlaybookHow to find the prompts your buyers actually ask AI
The questions you track determine whether your AI visibility numbers mean anything. A practical method for building a buyer-intent prompt set.
5 min read →
PlaybookGetting cited: review sites, communities, and your own content
AI assistants recommend brands they find in sources they trust. How to earn your way into the citations behind your category's AI answers.
7 min read →
TechnicalJSON-LD structured data for AI crawlers
Structured data makes your brand machine-readable. The schema types worth adding for AI visibility (Organization, Product, FAQPage), with copy-paste examples.
5 min read →
TechnicalWhich AI crawlers exist, and how to let them in
GPTBot, ClaudeBot, PerplexityBot, Google-Extended and friends: what each AI crawler does, what blocking it costs you, and a sane robots.txt policy.
5 min read →
TechnicalCan AI read your website? How structure decides whether you get cited
AI crawlers don't render JavaScript and AI agents read your accessibility tree. How semantic HTML and page structure decide whether assistants can extract, cite, and recommend you.
7 min read →
StrategyReading a visibility score: trend over number
AI answers vary run to run. Why single-day visibility numbers mislead, what confidence bands mean, and how to judge whether a change is real.
4 min read →
PlaybookGEO for e-commerce: how to get your products recommended by AI
AI assistants now answer "what should I buy?" directly, and ChatGPT Shopping shows products, prices and a top pick. How e-commerce brands get into those answers, and how to choose a GEO platform that covers the shopping surfaces.
7 min read →
StrategyThe best AI visibility tools in 2026, honestly compared
Profound, Peec AI, Otterly, Frase and Geofound compared by price, platforms covered and what happens after the measurement. Written by Geofound, disclosure inside, concessions included.
7 min read →
StrategySEO vs GEO and AEO: why AI visibility does not follow your rankings
Google says AI optimization is just SEO. Search Engine Land says SEO is only half the job. A 75,000-brand study contradicts both. What the evidence says about GEO, AEO and getting recommended by AI.
9 min read →
Head-to-head
Honest comparisons
Geofound against the tools we compete with: real prices, dated facts, and the cases where the other tool is the better pick, conceded in writing.
Geofound vs Peec AI: which AI visibility tool fits you?
An honest comparison of Geofound and Peec AI for tracking your brand in ChatGPT, Claude, Gemini and other AI answers: platforms covered, pricing, and what each does after the measurement.
facts checked 2026-07-07 →
ComparisonGeofound vs Frase: visibility tracker or content suite?
An honest comparison of Geofound and Frase for AI visibility: one is a dedicated tracker of 8 AI surfaces with playbooks, the other a content optimization suite with visibility monitoring bundled in. Which fits depends on the job.
facts checked 2026-07-11 →
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